Tuesday 7 January 2014

Ditch the Paper – Email Marketing is the “Green” Way to Go.

Even if you are brand-new to doing business online, you have probably been told that you need to build “a list.” You’ve been told that this list is your real key to real profits. The potential to make money is just one of the many reasons to take up (or switch over to) email marketing. Here are some others.




1. It’s Environmentally Friendly

Pixels have virtually no effect on the environment and do nothing to increase your carbon footprint. Paper, on the other hand, does.

2. It’s Faster

An email blast can be sent out and received in seconds. Direct mail, however, can take days to work its way through the postal system and get to its destination. Even then, it might sit on someone’s table or counter for weeks before the recipient gets around to opening it.

3. Tracking Is Easier

Almost every email list service has tracking mechanisms in place. These mechanisms will track the open rate of the emails you send out, the number of times the links contained within them get clicked, etc. These numbers are incredibly valuable to you. They help you figure out what works and what doesn’t.

For example, if an email has a very low open rate, it is a safe bet that your subject line was not enticing enough.

4. Email has a Personal Feel

Email feels a lot more personal than a piece of direct mail. This is partly because most list services can put personal details about each recipient into the email he or she receives.

Mostly, though, it is because people still view email as a personal method of communication. Yep—even with all of the spam bots out there, email still feels personal and like an individual letter.

5. Email Is Cheaper

Every email list service has a monthly fee. You’re allowed to send as much mail as you want up to a certain number of recipients, and it all falls under that fee. This is not the case with traditional direct mail, where you are charged per piece for printing as well as sending it through the system. With email you can send an email out every day if you want to (though it is not recommended).

6. Easier Personalization

Some email list services, like FanBridge, will ask the people who opt-in to your list for some personal data like a zip code as well as the standard name and email address. This allows you to tailor fit your messages to people based on where they live.

For example, if you want to run a promotion and give a discount to people from a certain part of the county, you can send mail out only to the people whose zip codes coincide with that area. You won’t have to worry about accidentally spamming people who won’t be able to take advantage of the offer.

If direct mail is working for you, it’s understandable that you would be hesitant about making the switch. Here’s the good news: You don’t have to give up one for the other. That’s the great thing about marketing: The more avenues you can take advantage of, the better for your business.

 Erin Steiner is a freelance writer, blogger and vlogger from Portland, Oregon who writes about a wide variety of topics and people including prominent attorney Tim Broas.

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Directory Submission delhi india

Where to Sell Websites?

Many people wonder what is the greatest place for them to sell their websites or even blog pages, that are dusting on their hard drives. In fact the internet provides several different options for people who would like to make money selling websites. When trying to sell your site you must certainly wonder if you can find reliable places to do these transactions online. For your luck, there are several web market sites online that allow you to do such thing. Let’s take a look at a couple of sites that will certainly help you sell your site!





Flippa – Probably one of the sites with more traffic, Flippa has been allowing the people to successfully buy and sell web pages with easiness. Part of the 1000 best websites in the world, Flippa counts with all kinds of sites for buyers to buy and for sellers to sell. The site is easy to navigate and counts with several different tools that allow the user to find exactly what he is looking for. The website is estimated to value over $30 million dollars and currently counts with over 200.000 users.

Website Broker – The website broker is another great source to buy and also to sell web sites. The website is clear and counts with specific areas to either sell or buy sites. The homepage already brings the user some options to buy and displays the prices the owners are asking. Perhaps slightly easier to use if compared to Flippa, Website Broker sells fully developed sites and domains, which does not happen to Flippa. If you use Flippa you can find lots of “newborn” sites.

eBay – Another great source for buying sites, after all, everybody knows eBay one way or another. Although most people know that we can buy and sell things on eBay, they usually do not know that they may also sell or buy web pages. Although the site does not count with a dedicated full structure to buy and sell sites, you can get to the buy and sell tag, find the option for web pages and start negotiating. You can certainly find goodies there.

We sell your site – This is a professional site that is 100% dedicated to the online market. They can sell your site for you! Or even find someone who wants to get it. However, beware, this site will only be useful for sites that are already successful and generate at least $100,000 in profit a year and up to to $5,000,000 per year. If you are still a small fish on the online world, do not bother to look it up.

Webmasters Market Place – This site allows anyone to list their sites (whether they are cheap or expensive) so people can get to see it. Although this is not such a famous site on the field, it is pretty useful for those who want to do quick business. The site has forums and other tools that help the users get along and know what is hottest on the site.

Worth of Web Forum - Worth of Web forum is a project under Worth of Web Academy. The forum has a dedicated section here you can buy and sell your website. Though the project is still new, the Worth of Web team is really excited about its potential. We have already started to receive positive feedback regarding this project from our online community! It’s for sure that you are going to see lots of new submissions there in the coming days.

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